The Village of Grass Lake Downtown Development Authority (DDA) is dedicated to enhancing and supporting the economic viability, beauty and historic significance of its commercial district- Grass Lake Downtown; it acts through planning, funding, and development of projects which promote, encourage and contribute to the overall economic growth and development of the community. DDA efforts are concentrated on public infrastructure improvements, economic restructuring, and business recruitment and retention, all guided by the Village Master Plan.
DDA marketing goals include building a welcoming and vibrant environment in which people can dine, shop, and enjoy themselves through various efforts aimed at revitalizing the downtown area, fostering business growth, and attracting residents, visitors, and entrepreneurs.